[This article was written by Brooke Cade.]  For the second year in a row, customer satisfaction is reported to be a top measure of marketing success, even above revenue growth and customer acquisition. Within any business organization, customer satisfaction is …

How Employees Can Make or Break the Customer Experience Read more »

[This article was written by Sarah Saker.] Getting viewers to your website is one thing; keeping them there is another! The tips below may be basic, but as in sports, fundamentals count! Nail those and the fancy moves can come …

Sticky Content: Keeping Web Visitors on the Page Read more »

[This guest post was written by Mary Ylisela, writer and social media marketing manager.] Pinterest was launched in March 2010 to a select group of 5,000 initial users. Since then, this online scrapbook or pinboard site has grown in membership to over …

8 Reasons Your Business Should Have a Pinterest Account Read more »

[Today’s article was written by Debbie Allen, who is an online marketer, content writer, and blogger.] Twitter can be an excellent platform for growing your business. You can use it as a place to promote articles that discuss topics relating to …

Your Poor Grammar May Be Costing Your Business Twitter Followers Read more »

Buzz is an important part of any company’s success. With the advertising market saturated, buzz is becoming an increasingly reliable way to gain popularity and grow a business. Start-up companies can benefit greatly from buzz because they are new to …

How a Start-Up Can Capitalize on Promotions to Create Buzz Read more »

[Today’s post is by guest author Sarah Levy of MerchantExpress.com.] So, you’ve decided to relocate your small business—congratulations! No doubt you’re looking at this move as more than a change of address, but as an opportunity to shake up the …

3 Tips for Retaining Customers After Relocating Your Small Business Read more »